How to create a sitemap

How to create a sitemap 

Manually Create SEO Optimized Sitemap

A sitemap of a website is similar to the table of contents of a book.  Sitemaps are important because it guides web surfers to the particular part of the website they have a point of interest in. With it they would save time following links and get right to the point instead.

Sitemaps are also where search engines look at if somebody is looking for a particular keyword or phrase. If you have a site map, you can most likely be searched.

Creating a sitemap, now with software technology surging in, is relatively easier than before.  You need not be a programming guru to be one. All need is a notepad, a program editor, and some patience. Here’s how you do it:

Create the listing on a notepad.
It doesn’t necessarily have to be a notepad. Any word processing program will do. First off, make sure to type in all the parts and pieces of your website. Include all pages and all links you have. Create it as if you listing the contents of your book. Make a draft first. You’re sure no to miss something out this way.

Create a new page for your sitemap.
You can insert the sitemap on your website on one of its pages or you can create an entirely different page for it. Using your notepad, incorporate all tags necessary to it to make another webpage. Open up your website creator program and tag your sitemap using it. If you have created your website on your own, this will be easy for you.

Create a link for the sitemap.
You won’t be able to view the sitemap if you won’t put a link for it, of course. Create the link on the front page of your website so that visitors can view it right away and be directed appropriately.

Check your work.
It is important to validate the functionality of the links you created on the sitemap. Test each and every one in there and if you get an error, be sure to fix it accurately. Run through every single page to make sure that all are accounted for.

Upload your work.
Place the sitemap now on your live browser and double check it. It should function as smoothly as the dry run. Error should be minimal at this stage since you already have verified it locally.

The steps provided herewith is the manual way of creating a sitemap. These days, if you search hard enough on the web, you will find online programs that will do all these work for you. All you have to do it type in the URL or the link of your website and they will create the sitemap with click of a button.

Of course that method is generic. All of you who have created their sitemap that way will have an end product that is all the same, plus there’s that possibility that something else will be inserted in there too. Then again, the process is less taxing and way, way simpler.

But if you want a more personalized output, and you are pretty good with computers and programming yourself, better make one of your own.  And since you made your website anyway, creating sitemap is just like creating any other page on the website. Other than you’ll know for sure the links are accurate, you can organize the links the way you prefer it to be. Major parts of the site are emphasized compared to less significant. This is important especially if you are selling products or offering services online.

Sitemap is vital to a website. People search the web a lot for something. If your website has what that particular person is looking for, and your sitemap reports it, then you have a new customer looking at your items.  Not only that, they will see some other things up for sale that they might be interested in as well.

Sitemaps, be it generated by a program automatically or you made it yourself, presents the same purpose. That is to lead your visitors to where they’re likely headed, and for you to be seen on the World Wide Web through search spiders.  So with these, make sure your website has a sitemap of its own, lest make one.

Keyword Placement- How to Use it Correctly

By Tom Denton

Your SEO efforts may prove futile without the strategy of correct keyword placement. Basically you need to have a good grip on this practice to be successful in your climb up the search engine ladder. After all it’s only through your keyword or keyword phrase that potential customers find your products and services. So you want to make sure you’re placing them in a way that they are most effective.

Arguably keyword placement can be confusing. But once you know the basics, you don’t have to be an SEO expert to figure it out.

Consider keyword density

In practicing keyword placement, one of the first things you want to consider is keyword density. That is, how much keyword you use in a particular piece of content.  So how do you decide? Well that’s dependent on who you’re writing for, whether you’re writing for your audience or for the search engines. Arguably if you’re building a relationship with your audience, don’t worry about it, just write. But if you’re just offering information you need to pay special attention to the amount used.

Content should sound natural

Correct keyword placement should allow the content to sound natural. It should flow logically and make sense. You should respect your audience and the search engine bots enough not to give them gibberish to read. Your audience should be able to read your content and the search engine spiders should find pleasure in crawling it.

How much is too much?

But if you choose to write for just for the search engines bear in mind that the accepted keyword density is between 1-3% of the content. Meaning if you have a 400 word article, your keyword should be used at least 4 times but no more than 12 times. More than that and you can be accused of keyword stuffing.

When is keyword placement most effective?

Keyword placement is most effective in the title of the content, in the first paragraph, throughout the body, and in the ending paragraph. Try to avoid placing keywords more than once in each paragraph. Keyword stuffing your content can send you back down the rungs of the search engine ladder as fast as you climbed up.

That’s it basically. Hopefully these suggestions will help somewhat in clearing up your confusion about correct keyword placement and you’ll realize that it’s nothing to be scared of. Like I said before, you don’t have to be an SEO expert to figure it out. Do enjoy your climb to position one in the search engines.

Tom Denton invites you to check out seo-ninja.net – where you’ll get more solutions to your SEO problems, delivered in an easy step-by-step action guide.

Tips on How to Use the Power of YouTube to Build Traffic

By Tom Denton

If you’ve been on the internet for any length of time or even if you’re a complete newbie you should know the importance of traffic to your business. You may also know that it’s not the wisest thing to “buy” traffic, because once the money runs out, so will the traffic. So how do you get traffic that is so integral to your business? Traffic that’s continuous and best of all free? YouTube can help you with this.

YouTube offers many opportunities for promotion and getting traffic to your site as it has the power to increase your rankings considerably. Just take a look at any Google page and you’ll notice that most times the videos are usually ranked at the top of the page.  Here’s why. One, YouTube is owned by Google and they work together. Two, YouTube is the second largest search engine next only to Google. That should be enough motivation to make you want go and create your own YouTube channel and upload videos to it.

But don’t go rushing off to create just yet. Let’s make sure you’re doing this the right way first so you don’t waste your time. Take note of these tips:

Make your profile interesting

YouTube is just like any other social site. So you want to create an interesting profile for networking purposes. People will want to know more about you if they like your videos. This can help build trust among your audience, thus giving you greater traffic. Try to make your profile interesting enough to get across to everyone. Professionally it shouldn’t be too boring or too stuffy. But informally it shouldn’t be too hyped either.

Promote your videos

You won’t get much traffic without viewers. You can’t just post your videos and expect that viewers will automatically find them no matter how good you think they are. You have to promote them. You can put them on your blog or on any of your other social sites.

Use your keyword in the title of your videos

People find your videos when they do searches via the search engines and on Youtube so you should make it as easy as possible for them to find you. I mean you do want to get traffic right? Okay, you should include your major keyword or keyword phrase in the title and in the description. Don’t just put it there though, it should feel natural and make sense.  And don’t forget to put them in the tags either.

 Know when to post your videos

On the internet timing is everything, you need to know when to do what. So with YouTube it’s no different, it has its peak and off-peak times for traffic. Thursday mornings or early afternoons US time is considered the best day and time to post a video of general interest. Wednesdays is said to be another good day. You need to pay attention to the loading times of your videos as well. Start early for those with internet connectivity issues and for large videos if you want them uploaded in the prime time slots.

There’s approximately an hour of video being uploaded to YouTube every second.  This makes it a valuable resource to drive traffic to your site and promote it. However despite the obvious competition, if you consistently produce quality videos with time you’ll reap the benefits of your effort which is to build traffic.

Tom Denton invites you to check out http://seo-ninja.net/ – where you’ll get more solutions to your SEO problems, delivered in an easy step-by-step action guide.

Online Success Depends On Selecting The Right SEO Firm

SEO

The competition in every field of online marketing has become tougher - thanks to the mushroom growth of websites, crossing one billion already. In this rat-race, how your website can bring forth desired results, unless it is popularized by ethical, meaningful and technology-upgraded Search Engine Optimization efforts?

Talking of SEO techniques and tactics, you must understand that these are frequently changing phenomena. In line with the Algorithm Updates (priority of picking and projecting websites by Search Engine crawlers) the SEO tactics have changed vastly, over the recent years. More clearly, the SEO strategies adopted even by a Top SEO Company, believed to be effective till recently have lost their charm - like stuffing of keywords inside the web-content, mindlessly without context.

With this changed scenario obtaining, to follow proven and successful SEO strategies that can guarantee top-ranking by popular Search Engine Page Results, you have to be even more careful in entrusting the website promotion project, only to professional SEO Specialists.

How to choose the Top SEO Company? Here are some important tips:

1. Define your SEO requirements clearly:

The objective of every website floated online is to meet with success - either highest profit or growth for online businesses or immense popularity for service-oriented sites. This is achieved only according to the aspirations of the site owners. i-e , as the owner, you may need to achieve reasonable increase in volume of business in the next 3 months - this may be quantified in percentage. Some other website owner can desire differently , in different volume.

If only you are determined of the target in your mind thus, prior to allotting the SEO task to the SEO Services Company, you can measure the success rate after end of this period, once the SEO Services Company finishes its SEO efforts.

2. Get a Comprehensive Service provider for SEO:

As mentioned earlier, SEO Services of today have become complex. Search Engines stipulate stiffer conditions for ranking a site at the top, as a measure of eliminating substandard sites and preventing them from getting the top-ranks, by illicit methods. The SEO Company you select should be the one that can render comprehensive services, relating to SEO from "A" to "Z".

For example, a result-oriented SEO Company, that has credible track records in SEO tactics should start with complete analysis of your website, including web design, to find out where it stands Search Engine ranking-wise, and suggest to you fruitful corrective methods.

In addition, today's SEO firms are to run that extra-mile, in not only bringing forth huge visitor-traffic to your site, but also prune your website's content suitably. This pruning will help to provide happy consumer-experience, to convert visitors into buyers, then loyal customers and later on canvassing agents by the usefulness of your website, to their friends.

3. Keep your search wider:

It is your website that is going to suffer by selecting a so-so SEO firm. Therefore, you have every liberty to widen your dragnet and take free-consultation offered by multiple SEO Companies, to come to informed decision. Gathering as much details as possible with regard to their services, capabilities, track-records and of course the cost involved will put you in a better standing, in implementing your choice.

Check the credentials of the Top SEO Company carefully given from websites of your size, field and industry. If those sites have been promoted into prominence by the SEO Company in question, you can be sure that the SEO Company has the required capabilities to promote your site also very well.

4. See only the merit and not size:

It is not necessary that the so-called big names of SEO companies can  deliver results. Irrespective of the size, the professionalism of the SEO specialists is all that is going to achieve your objective. So be smart and select your right SEO Company (which must invariably be the Top SEO Company) that can work according to your wishes, aspirations and budget, to be a happy winner of online success.

Boost Your Website Visitors by Buying Targeted Traffic

buy targeted traffic

In today's competitive and often saturated online market the question most webmasters want answered is where and how to get traffic fast. After all, online marketing success is primarily measured by the amount of traffic that comes flooding through your websites gates. While a steady stream of website visitors is important, what is even more critical is the value and quality of each click through that brings your visitors to your landing pages. The importance of targeting cannot be underestimated and ensures that the web users who are visiting your site are actually interested in and/or are looking for what you have to offer, making them more likely to convert. Unless your primary goal is to build brand awareness, targeted traffic is what you should be focusing on, instead of merely increasing visitor traffic.

Buying targeted website traffic is about the fastest and most efficient way to attract targeted traffic into your website. Targeted traffic vendors guarantee the exact number of focused traffic that you need at any given period, whether you want several hits per day or a few thousand within a specific span of time. The type of traffic that these providers sell is high-quality traffic that comes from real visitors who are looking to convert. These are actual human visitors searching for the exact products, services, or information that you are looking for. Buying traffic is also a fast and easy way to acquire visitors from specific geographical areas, which can be very beneficial for businesses who want to target local customers or those who want to venture out to very specific locations.

Not only does buying targeted traffic boost the number of visitors that you get on your website, it also ensures the quality of web visitors that click through your pages, increasing the probability of sales and conversions and giving you better ROI than most other paid marketing tactics. With a strong focus on targeted traffic, you get greater returns on your investment due to higher sales and conversion rates.

Targeted visitors not only increase page rankings, which help improve organic traffic, but also help you encourage repeat sales. It helps ensure business survival, especially in the highly competitive online market, where consumers can easily jump from business to business, in search of the best service that they can buy. If you want to compete well in your niche, consider buying targeted traffic from reputable companies that offer high quality web marketing solutions.

How to Do Optimization for Your Website

A majority of people start researching the services online before buying or availing any. so, for a company or business, building a website is a positive step towards the online marketing strategy. Having a website is not only the solutions to get online leads or promotions, in fact popularity in the search engines really matter that can be maintained by SEO strategies.

SEO strategies even include the process of enhancing traffic on a web page. This is can be done only by getting the higher ranks on the first page of search engines. As, Google is capturing more than 60% of the search engine market, it will be a good reference point to use while developing a SEO strategy.

Optimization for your website SEO

You want to make your site optimize for Google? Here are some important tips:

Add fresh, unique and relevant content on your website:

You might have seen the posts from Matt Cutts, a member of Google's search quality group. Always he is trying to convey the message to webmasters that great content has to be the foundation of every great website.

As, people use search engines to find out the information or solution to their queries. Google constantly crawls the web pages with fresh content to index in order to deliver the best results or answers. That's why, Google always shows the relevant results whenever be enter a query or keyword.

Promote your website to get qualitative back-links
Participate in the relevant forums and blogs by getting a part of the online conversations. This will help you to add links back to your website. while providing informative data to customers, others will definitely link back to your website. These kinds of external links are really helpful in getting top ranks on Google.

Keyword Research
It refers to the study of words that would be use by your potential clients while searching for your services or products on Google and that keywords should be included in your website also. To start, ask yourself what keywords you think your customers would use to search for your products or services. you can also see your competitors' sites. Another way is to use a free keyword planar tool like 'AdWords' by Google that will suggest to many keywords according to your website or services.

Use Descriptive URLS
The text shown in the URL really factor in the ranking on search engines. So, make sure each URL of your all web-pages should be descriptive like it itself gives the idea or introduction about the page it representing.

Add Alt text in Images
Alt text plays a key role in describing the images displayed on a web page. This will provide the information about the function and content of your images to Google.